How to Create a YouTube Channel – Ultimate Beginner’s Guide

Are you a content creator? Are you a lifestyle blogger? Or do you have a business and like to promote through YouTube? Still don’t have an account.

So, if you are thinking to start your YouTube journey then you can just kick start by the end of this article. It’s easy to create a YouTube account. It’s a promise, you’ll be able to know how to create a YouTube channel in 2021 and 5 pro tips to get optimized on YouTube, which attracts more engagement.

Basics of YouTube and YouTube Channel

What do we know about YouTube? YouTube is a social media platform for video content sharing was founded in 2005 by three young’s Steve Chen, Chad Hurley, and Jawed Karim. Afterward, Google, the tech giant company acquired it for $1.60 billion in 2006.

And it’s growing such that it has become the second most visited website after Google with millions of users and billions of video watching every day. Interesting thing is that it doesn’t earn revenue alone as content creators get a greater part of revenue; 55% of the advertising revenue is through the Google AdSense program. Since YouTube takes 45% of the revenue.

For content creators, it has become the first choice that stimulates their creativity and makes money on YouTube. It’s not just a video-sharing platform anymore, many creators took YouTubing(he who makes YouTube videos) as a career and opportunity to make a brand image of his or his company.

There are many categories/types of content creation on YouTube. Let’s see, some of the most popular content ideas to create a YouTube account or open a YouTube channel in 2021.

10 most popular YouTube video ideas to make video content.

Now, let’s get to the main discussion. Let’s get to know, how to create a YouTube channel and make money In 2021.

In this step-by-step process, we’ll break down the process into 5 easy steps to know.

How to Create a YouTube Channel in 2021 : The 5 Easy Steps

Step 1. How to Create a Google Account

Before going through the process of how to make a YouTube channel, you need to have a Google account. If you already have, can go to Step 2. Otherwise, let’s create a google account.

Firstly, go to Gmail and click on “Create an account”. Fill in your or business name, preferred email address, password.

Then, add recovery phone and email address for security, Date of Birth, and gender. After successful account creation, proceed to Step 2.

Step 2. How to Create a YouTube Channel

Before going through the process of how to make a YouTube channel in 2021, at first need to sign in with a Gmail account. So, go to YouTube and click the “Sign In” button at the top right corner of the YouTube homepage.

Login to your Google account that was created early in this tutorial and move ahead by filling in login credentials(email address and password). It will automatically move you to YouTube.

Now, head over to the Profile icon as located in the top right corner and click on “Create a channel”.

Name your channel and Create. Bamm! you have done the process of create YouTube account.

If you are interested to create an account with a brand name or business name, you can provide your brand’s name. Now you can say, I have my YouTube channel and do kick start.

The homepage would look like below.

Step 3. How to Add a Profile Picture

After successful creation, next thing is to upload a profile picture or icon and banner art which is a must for a successful and being professional. The icon is just like a logo which creates identity and uniqueness. It should be specific and related to your channel.

Upload a picture that is relative to you or your business, that tells who you are, who belongs, or which business brand. This makes trust and gives the channel a good looking.

YouTube recommends profile image/icon

On your channel homepage, at the top click on “Customize channel”. It will take you to the YouTube Creator Studio.

Now, under the “Branding” tab click “Upload” then you’ll get a popup window that provides you three options to upload a profile picture. Simply, just select a photo from the computer under Upload.

Select your preferred image with jpg, png, or any acceptable format. Then it will ask you to adjust according to your own. Adjust the image and click Done.

Now, just click the button “Publish”. You’ve successfully added a profile picture.

Step 4. How to Create a YouTube Channel Banner or Art

Channel art or a banner is essential if you want to create a presence on your channel. It’s nothing more than a Facebook cover photo. It improves the appearance and feels good to audiences.  The cover photo should be of high quality, unique and eye-catching. This should have short information about your channel and icons or anything that anyone can understand what it’s about at first look.

It is located at the top, so it needs to have more attention while creating the cover photo. An eye-catching channel art attracts more users than a normal one.

YouTube now supports a wide range of devices with varying resolutions and screen sizes, such as Mobile, Computer/laptop, Tablet, Smart TVs, etc. So, it requires to have many optimizations on the channel cover photo. As it adjusts itself in every tiny to a large device, it provides a better look.

Next thing, the banner should follow YouTube’s recommended size. It recommends the banner should be as follows:

Creating Channel art can be done on any photo editing software like Adobe Photoshop, Pixlr, etc. If you are well known for these tools, you can make your own otherwise make it with a professional.

Since nowadays, need not worry about making a logo, cover photo, banner, and so on. There are many temples available online which can use to create and customize channel art.

Canva is free and the greatest of the above since it gives a very easy method to make a banner or art. It’s an online tool which tons of content and ready-to-go templates which you can use freely. The procedure of making one is pretty simple; simply search for and select a template for channel art. After that, add or change anything on the template with just simple clicks.

N.B: Please take the template image as a reference for sizing.

Thereafter, go to the homepage and select Customize Channel, then change the banner under Branding.

Now, select a banner image from your computer or gallery. It will then provide you with have an interface to customize banner art and shows you that how it’ll look on different devices. If you are happy with that just click on Done.

Bamm! The basic things to do for how to create a YouTube channel are done.

Step 5. How to Customize your YouTube Channel

Now, we’ll see how to customize your channel to optimize, reach audiences for your videos. It’s important that your channel is fully optimized and filled with necessary information.

Read also 10 Effective Online Money Income for Students in Bangladesh

5 Tips To Enhance  and Grow your Channel

Now, I’ll share the best 5 tips to grow and increase the engagement of audiences on your channel and videos. Try to make sure, you follow the tips.

Be Specific on Writing Description

Try to write information briefly and specifically about your channel or brand and what content you are making. add keywords that relate to channel and content videos which would help to increase position in YouTube’s search engine.

Example of good YouTube description writing.

Adding a Channel Trailer

Almost every YouTube content creator starts by adding a trailer. So, provide the audience a glimpse of what type of content you are making, content quality, and what they can expect from you.

Example of a good trailer.

Don’t make it long, try to keep it short. I recommend you to make a trailer video limited to 30-60 seconds and a maximum of 2 minutes. It has been seen that short videos get more views and engagement.

Use Unique and Eye-catching Thumbnails for Videos

Since you are starting a brand. So, It is obvious that you should create unique thumbnails that are eye-catching. If you are a designer then it’ll be easy for you.

Don’t worry. It doesn’t need to be a graphic designer. Canva can help you to create high-quality and eye-catching thumbnails and channel art for your videos. Canva is easy to use and it’s free to use. It doesn’t require and paid subscription at all if you are creative and serious about your job.

Be Consistent

Success depends on had-work and consistency. Make a schedule of when and what days in a week you’ll publish new videos. It makes more engagement who are consistent.

Do Engage on Social Media

Nowadays, social media play a vital role to grow and increase audience engagements. Social media such as Facebook, Twitter, LinkedIn, Pinterest, Tumbler, etc. Billions of users are using social media every day. Most of their time in the day spends on social media.

Do social media optimization for your content. Try to create community as groups or pages on social media.

Final Thoughts

Since the beginning of the article, we have learned about how to create a YouTube channel in 2021, optimization, and content. It’s completely the ultimate beginner’s guide on how to open a YouTube channel in Bangladesh and worldwide. It’ll help to start a brand of your interest.

In the starting, you may not get much audience and response but be consistent in making qualities and helpful videos, you’ll be successful.

Since I have tried my best to explain everything in this tutorial. If you have any suggestions or questions, please leave them in the comments area. Definitely, I will respond to your inquiries.

FAQ’s (Frequently Asked Questions)